By reality's turn, everyone is not what you would think to be: cold, callous, heartless and not at all interested by everything around him (or more specifically, your goods). There are people around you who would be highly interested about your business and your products. They could be that agent for a company, a starter in a business perhaps or just some random person who is idling his time away. Different people, same objective. You need marketing materials to supplement their knowledge about your product.
You need devices to promote your name and your trademark, and the best way to do so is by using a marketing material.These are little items that could make the customer remember you when they need something of your expertise. Perhaps like a business card that is easy on the pocket, a flyer for when you need to include a lot of details but can't fit on that small card, a pamphlet for a necessary introduction and explanation of your business, or a souvenir, for being extravagant for your customer.
The most proper and convenient one would have to be the ever-immortal business card. It is small, lightweight, easy to carry and has all pertinent information regarding you. You can easily print it out of the computer, and it can be as classy as those of the print house. Make sure to give away your business cards at every opportunity. And it should have all your required information. Your name, address, email address and contact number (as well as your trade, something that your client could relate to easily).
Flyers are a bigger version of business cards. But you can easily give them away to more people, even those who aren't visiting your table. Sure they have a bigger ratio of getting thrown into the trash can, but hey, you are reaching out, right?
Catalogs are better, but keep them chained to your table. Or at least spread open for people to see. Catalogs are easily stolen if left unchecked, and whether for purposes of reference or sabotage, it's best you keep an eye out for your catalogs.
You need devices to promote your name and your trademark, and the best way to do so is by using a marketing material.These are little items that could make the customer remember you when they need something of your expertise. Perhaps like a business card that is easy on the pocket, a flyer for when you need to include a lot of details but can't fit on that small card, a pamphlet for a necessary introduction and explanation of your business, or a souvenir, for being extravagant for your customer.
The most proper and convenient one would have to be the ever-immortal business card. It is small, lightweight, easy to carry and has all pertinent information regarding you. You can easily print it out of the computer, and it can be as classy as those of the print house. Make sure to give away your business cards at every opportunity. And it should have all your required information. Your name, address, email address and contact number (as well as your trade, something that your client could relate to easily).
Flyers are a bigger version of business cards. But you can easily give them away to more people, even those who aren't visiting your table. Sure they have a bigger ratio of getting thrown into the trash can, but hey, you are reaching out, right?
Catalogs are better, but keep them chained to your table. Or at least spread open for people to see. Catalogs are easily stolen if left unchecked, and whether for purposes of reference or sabotage, it's best you keep an eye out for your catalogs.
About the Author:
Why not have a hand in crafting? Why not make it worth the trip? My Fairs and Festivals. Visit My Fairs and Festivals, and see how you can do with crafts and festivals. It is an opportunity you shouldn't miss!
No comments:
Post a Comment