Monday, May 11, 2009

Vendors in Craft Fairs

By Mara Hernandez-Capili

At craft fairs there are generally two types of people the vendors and the buyers or spectators. Vendors are seen as the sales people, the food kiosk attendants and the rides caretakers. They provide goods and services for the people of craft fairs. This article is written to provide us with things that vendors should be aware of in order to be successful at craft fairs. These things are:

First, Customer Service. Customer Service is a wide subject. It involves smiling, being patient enough to answer questions, creating a great impression, wearing a neat and agreeable outfit, and so on. Customer Service is the thing that can lead to people buying from you so you better practice a lot of this and have knowledge of it if you have plans of becoming a vendor. Communication is a vital tool in delivering and comprehending messages. This involves words and actions. When talking to a customer, a craft fair vendor should maintain eye contact and speak in a sincere manner in order to build the trust and confidence of the buyer.

Customer Service is a very broad subject and can take a lot of practice to really learn. It entails a lot of patience and sacrifice since Customer Service works for the customer and not for the vendor. There are times that buyers will ask you a lot of questions and you will feel that they're going to buy only to find out that they won't.

When building your product it is important to keep in mind these things: target market and quality. You should first establish your target market in making your product in order to know if it is feasible or if there are people that can buy them. At craft fairs products that target women, children and mothers are those that are frequently bought since these people comprise almost 90% of the crowd at craft fairs.

It may be hard at first but being a craft vendor is a fulfilling and rewarding job.

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