Wednesday, April 15, 2009

Simplify your Home Based Business Opportunity with Web 2.0

By Matthew and Catherine Willis

If you look at the idea of publishing web pages, we would consider the read web as something that was more inclined for the geeks. Where there was some need to understand a server-side language, use FTP, maybe html, or a number of tools to create and publish web content for your home based business opportunity. Now, in less than ten minutes you could set-up a weblog on Blogger.

You may not know what RSS or a feed is yet but chances are you are using them all the time already, though probably through another Web site which is using RSS underneath. One of the beauties of this emerging use of RSS and blogs in websites is how easy it is to share your ideas and your reflections with other educators. While not a business-focused Web site, it provided some very enlightened ideas on how sites can better generate timely, relevant and desirable content while engaging consumers in a meaningful way.

Another feature of RSS is that it contains strictly content from web sites; it removes the eye candy that encompasses many web sites today. You will not see web site templates downloaded within an RSS feed, only the content that the web site is providing. A nice feature of some aggregators is the ability to create your own home based business opportunity template and pull the web site content from your feeds into it.

Feeds help make web content a powerful communication tool. The social bookmarking web site allows individuals to store their bookmarks on the Internet and makes them accessible anywhere. Each social bookmarking site is a little different but all include the ability to include a description of the web site.

All types of web applications are using feeds to share data within social networks, through enhancing accessibility to productivity tools, research tools, watch lists, and sharing peer created content. There has been shift from a World Wide Web that is "read only" to a Web that is being described as the "Read Write Web." The Web is evolving to become more like an area for social and idea networking. Finding others with your same interests will help your home based business opportunity growth.

These descriptions include keywords often referred to as tags, which help to classify the web site for the individual, similar to how you might use a heading in your bookmarks on your local computer. This allows the users of the social bookmarking site to find out other web sites that have been tagged in the same way. These web services use keywords called tags that are freely chosen by its users to organize the links, often referring to as folksonomies, rather than a predetermined set of categories.

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